The Edinburgh-headquartered company, one of the UK’s leading telecommunications and internet service providers, reached the new agreement as it celebrates its 30th anniversary this year.
One of Commsworld’s founding principles has been to actively invest in the local communities in which it works. For more than a decade it has been a sponsor of Boroughmuir rugby: the semi-professional Super 6 Bears team, amateur First and Second XV and Boroughmuir Youth Academy.
Now it has signed on for a further two seasons with the Boroughmuir first team and the Academy for another four seasons, with support starting in August this year.
Also from August, for the first time Commsworld will be sponsoring the Boroughmuir Banshees, the under-14 to 18 girls section, for two seasons.
The new sponsorship deals are a huge boost to Boroughmuir as it continues to support rugby for all ages with playing opportunities and player pathways.
Denise McDonnell, Commsworld HR Director, said: “Commsworld is proud to be extending its extremely successful sponsorship of Boroughmuir in this special anniversary year. We were a founding sponsor of the youth academy in 2017 and have supported it ever since – contributing more than £300,000 to date to the club.
“Thanks to that investment coupled with Boroughmuir’s focus on rugby development, there has been a huge upturn in the popularity of rugby among young people in the area. This in turn has allowed Boroughmuir to grow its player base so it now coaches more than 400 young players, aged from five to 18, every week and supports more than 1,000 young people across three high schools and 14 primary schools every year.
“Excitingly the new agreement includes the Banshees – a fantastic new team which promotes rugby for teenage girls, further supporting our commitment to the community. We hope, with our support, Boroughmuir will continue to thrive, and we’ll see the senior teams return to the top tier of club rugby where it belongs.”
Stevie Douglas, President of Boroughmuir RFC, said: “Commsworld’s continued support is great news for Boroughmuir. From our youngest players to the First XV, it will help develop teams across all divisions of the club and we’re particularly thrilled to have dedicated support for the Banshees; one of our newest divisions but one that continues to grow as female rugby increases in popularity.
“Having Commsworld onboard as a key sponsor will help us continue our mission to provide access to rugby across our community and we really value their partnership.”